OUTDOOR LIVING, THOUGHTFULLY CONSIDERED
A family name, written in water.
Rodney Allison’s North Texas company grew from landscape work into pools and outdoor spaces, keeping the surrounding garden in view.

Rodney Allison
Rodney Allison started his company in 1983, at nineteen. The business began with landscape maintenance, design and construction in North Texas and southern Oklahoma. Today Allison Landscape & Pool Company is based in Denison, with work that ranges from residential gardens to substantial aquatic projects.
The founder’s presence is unusually tangible in the company’s own history: an early photograph records him at the startup business, while a later image shows him at the drawing table. The passage from one to the other is the story of a working practice.

The beginning
The original name was Allison Landscape Co. Pools and water features became an increasingly important part of its outdoor work, and in 2000 the company added Pool to its name. In 2004 it joined the Master Pools Guild.
That history helps explain why the garden remains in the picture. A pool needs a setting: paths to the house, space to sit, changes in level and planting that frames rather than obstructs the water. The firm arrived at pool building through that broader outdoor brief.

Finding their kind of work
Its published service range includes pools, spas, water features, outdoor living, landscaping, lighting and irrigation. The portfolio moves between geometric designs and more natural forms, with different treatments at the water’s edge.
The distinction matters. A straight-edged pool beside a terrace makes a different kind of room from a curved pool surrounded by stone. Steps, coping, planted boundaries and the position of the house establish the character just as much as the outline of the water does.

A project that tells the story
At Platinum Paradise in Whitesboro, a freeform pool gathers several smaller destinations around its edge. A tanning ledge and bubblers create one kind of shallow-water pause; swim-up seating offers another. A waterfall adds movement and a more enclosed, rocky setting.
Travertine and moss-rock coping give different parts of the pool distinct textures. The project is expansive, but its usefulness lies in these smaller places: a seat in the water, a shaded pause and a spot beside the waterfall. The pool and the surrounding landscape are doing different jobs within the same outdoor room.

Around the design table
Allison describes its work as custom design carried through to construction. The company also publishes a Dream Book, intended to help homeowners identify the styles and features they want to discuss.
That is a useful role for a portfolio: a way to make a conversation more precise. Someone may be drawn to the shallow edge in one project, the view from another or a place for non-swimmers to sit nearby. Those preferences can be discussed as individual needs before they become a complete design.
Away from the plans
The company explicitly connects its family name with a principle from Proverbs 22:1: reputation matters more than wealth. It is a personal statement of how Rodney Allison wants the business to be understood, and an apt detail for a company that has kept the founder’s name throughout its changes.